The secrets of a successful modern law firm revealed!

Truly global footprints, aligned value propositions and strong leadership are driving success for the world’s leading legal brands

Over the last six years, the global legal market has seen many changes. The global recession may have kick-started the process, but clients are keeping it moving. As part of our annual global survey of over 2,300 general counsel, we have been tracking how legal buyers select their firms and analyzing the firms winning – and losing – brand equity.

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