Jo Summers speaks at AmLaw Law Firm Leaders Conference
Posted on 04/01/10

Jo Summers (nee Aitken), Director of Acritas will join an esteemed panel of law firm leaders at the annual American Lawyer Law Firm Marketing and Business Development Leadership Forum in New York this May.

Jo will be speaking in the 'Making the Numbers Count: Actionable Analytics That... Read More

Law firm brands; a key to success?
Posted on 02/25/10

This week saw the release of the annual Superbrands list, which assesses the UK’s strongest brands. Not surprising the list was headed by the ubiquitous Microsoft, followed by the virtual definition of quality - Rolls Royce. Perhaps what’s more interesting is the presence of eight law firms in... Read More

Law directories: a benchmark of success or simply nice to have?
Posted on 01/21/10

Please click on the link below to see coverage of Acritas in the Times on 21st January 2010: 

Legal Expenses - Insurer Spend
Posted on 11/12/09

With insurers seeking to cut costs, legal spend is an obvious target. Companies are now looking beyond the ‘magic circle’ firms, seeking fixed rate deals and

even cutting outsourced work altogether, writes Victoria Riccalton of Acritas.


... Read More

Sharp Risk Managers launches!
Posted on 11/06/09

Supported by RIMS and AIRMIC, the first annual survey of corporate risk managers will launch on 18th November.  The survey will profile corporate risk managers and enable brokers and insurance companies to understand what the key service and selection criteria of this key audience are.

... Read More

Meet the Global Elite Event
Posted on 10/27/09

On 27th October, Bingham hosted an event for Acritas at their offices in New York. The event was open to CMOs and COOs of large US law Firms. The event gave attendees an exclusive preview of the 2009 Sharp Legal Global Elite program which encompasses the views of  1000 general counsel of the... Read More

Sharp Property Brands 2009 launches!
Posted on 10/12/09

Fieldwork has just started for the second bi-ennial instalment of Sharp Property Brands.  300 telephone interviews will be conducted amongst senior buyers of property services in the UK, including those with international buying responsibilities.  Findings will be benchmarked from 2008 to track... Read More

Acritas speaks at Law Firm Leaders Conference
Posted on 10/02/09

Acritas Director, Jo Aitken (nee Summers), addressed a group of law firm Managing Partners, CEOs, Chairmen, COOs and CFOs at the Sandpiper Annual Law Firm Leaders Conference in London on 2nd October.  Referencing interim data from Acritas' Sharp Legal Global Elite Study, Jo discussed how General... Read More

How strong is your brand?
Posted on 09/27/09

Fieldwork will start in October for the second annual instalment of Sharp Legal Brands Middle East.  300 telephone interviews will be conducted amongst senior legal buyers in medium and large organisations across the Gulf States. 

Brand plays a significant part in the law firm selection... Read More

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