In the press: PSMG

‘Strong brands attract strong revenues’

PSMG, October 1 2013

“Law firms which strengthened their brands during the economic downturn have substantially outperformed the market with average revenue growth well over double that of the Global 100.

 

 

 

The findings, which form part of Acritas’ new Global Elite Brand Index research among 815 senior general counsel in $1 billion + revenue multinationals, underline international clients’ preference for the new breed of ‘challenger’ firms…” 

The full article can be found at http://www.psmg.co.uk/news.cfm?id=2866

To see the Index in full and find out about the factors influencing law firm brand strength, download your complimentary copy of the Index and report from our website

To learn more about Acritas’ Sharplegal insight and how it can help you improve your firm's brand strategy and sharpen your competitive edge, please call Elizabeth Duffy +1 +1 646 480 5738 or Jo Aitken +44(0)808 178 3020 or email research@acritas.com

 

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