Blakes named Canada’s top legal brand
By Jeff Gray
The Globe and Mail, April 10, 2014
“A survey of legal brands in Canada has labelled Blake Cassels & Graydon LLP as the No.1 law firm in the country.
The results come from a survey last year of corporate in-house counsel both inside and outside Canada conducted by Acritas, a British legal market research firm.
Second to Blakes is is Norton Rose Fulbright LLP, which took top spot in last year’s survey after an aggressive marketing campaign that saw it shoot up from eighth spot.
Stikeman Elliott LLP finished third, followed by Osler Hoskin & Harcourt LLP in fourth.
Acritas says it based its rankings on a survey of “unprompted responses” from 191 senior general counsel at Canadian organizations with revenues of more than $50-million...
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