'Everybody's Talking at Me'
By Aric Press
The American Lawyer, February 27 2013 (page 98, March 2013)
Amid the cacophony, there’s a message worth heeding: Define and measure value for your clients.
There’s a lot of noise at the moment in the discussions of big law firms and their business.
The messages can be confusing, even contradictory. Growth is over!(Except for those firms that
keep growing.) Demand is down!(Oops, except maybe in the fourth quarter of 2012.) There’s a crisis in productivity!(Caused perhaps by measuring only whether more lawyer time is logged and not whether the work is getting done more efficiently...
The full article can be found at http://www.americanlawyer.com/PubArticleTAL.jsp?id=1202589232002
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