‘Price, service among key reasons why clients fire law firms’
By Rich Steeves, September 12, 2013
A new study* by Acritas helps explain why one third of the world’s largest companies dropped a law firm in the past year, and what firms can do to prevent getting fired in the future.
It appears that choosing a law firm is a lot like choosing any type of provider, from telephony to catering: price and customer service really matter. This perspective is supported by the results of a survey conducted by legal market research specialist Acritas.
The study, which surveyed 968 senior in-house lawyers in companies across all industries that generated more than $50 million in revenue, found that 33 percent of companies globally stopped using a firm in the past year…
To continue reading, the full article can be found at http://www.insidecounsel.com/2013/09/12/price-service-among-key-reasons-why-clients-fire-l?ref=hp
*Our new report highlights the reasons nearly 1,000 global clients gave for dropping a law firm in the last year and the ways in which you can effectively reduce client loss. It also sheds light on the factors which lead clients to hire the firms they do and offers advice on how to secure satisfaction and loyalty. To find out more and order your copy of ‘Winning and Losing Business’ please click here.