Laying down the law!

Legal sector research specialist Acritas sees major business growth from global law firm brand tracking product.

Acritas, the world’s leading source of evidence-based insight into the legal market, has announced a 104% leap in sales for the last 6 months, with revenue doubling and a major expansion programme underway across the globe.

The business already has offices in London and New York but is now strengthening its presence in Asia. It is also taking on 12 new staff to strengthen the team in New York, Asia and at its Newcastle headquarters.

Chief Executive Lisa Hart said: “We are currently working with 35 of the world’s top 100 law firms; our research is helping firms develop strategy and enhance business performance as they cope with today’s corporate environment.”

Acritas produces the renowned sharplegal® survey, which is the world’s leading legal market survey, tracking brands and buyer behaviours. Acritas interviews 3000 senior legal buyers each year and provides critical intelligence from the survey data to law firm leaders to enable them to develop strategy and meet client needs. The survey also provides credible benchmarking data to Heads of Legal / General Counsel to inform efficiency improvements.

Denton Wilde Sapte Director of Marketing and Business Development Mike Gannaway, who subscribes to the sharplegal® survey, said: “The global reach of the sharplegal market survey is important to us. It helps us to understand key geographic markets and industries, how our international prospective clients buy from law firms and what they value in their advisors.”

The 12 new jobs have been part funded by a GBI grant from One North East. Business Finance Manager Ken Samson said: “I am delighted that One North East has been able to support the rapid growth of Acritas. High growth SMEs will play a very important part in the future growth of the regional and UK economies.”

Acritas currently employs 30 staff and is evolving its business from a market research agency to a global knowledge hub for the legal profession.


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