In the Press: Lawyers Weekly
Posted on 09/30/14

'Bakers brand proves tough to beat'

 

By Leanne Mezrani 
Lawyers Weekly, 30 September, 2014

“Baker & McKenzie has retained the number one spot in a list of the world’s best law firm brands, but Norton Rose Fulbright and DLA Piper are closing in.... Read More

In the Press: Financial Times
Posted on 09/30/14

Acritas' Global Elite Law Firm Brand Index is covered in the Financial Times in a piece  that focuses on the increasing amount of mergers happening in the global legal market and the results they are seeing in terms of brand recognition from clients. 

By Caroline Binham... Read More

In the Press: The Lawyer
Posted on 09/30/14

Acritas' Global Elite Law Firm Brand Index is covered by The Lawyer in a piece that highlights the fact that Magic Circle firms Freshfields and Linklaters have lost brand equity over the last year.

By Natalie Stanton,
The Lawyer, 30 September 2014

To read the... Read More

Multinational Clients in Control of Global Law Firm Brand Success
Posted on 09/30/14

Client power and legal market competition have finally tipped the balance in favour of the law firms with the strongest multi-jurisdictional presence and capabilities, a collaborative working style and value focus.

Acritas’ fifth annual Global Elite Law Firm Brand Index reveals the firms... Read More

In the Press: The American Lawyer
Posted on 08/27/14

The Local Global Lawyer

Aric Press, The American Lawyer
August 27, 2014  

"In today's economy, firms need a foreign policy or they're missing an opportunity

...Foreign investment continues to flow into the United States. According to the Organization for... Read More

In the Press: Acritas’ research quoted in Lawyers Weekly
Posted on 08/12/14

The battle of the brands

Felicity Nelson, Lawyers Weekly, August 12, 2014

“Herbert Smith Freehills is the top law firm brand in Australia, but King & Wood Mallesons and Baker & McKenzie share the title in the Asia Pacific, according to a new study.

... Read More

In the Press: Acritas’ Asia Pacific Law Firm Brand Index quoted in Managing Partner
Posted on 08/12/14

Acritas' Asia Pacific Law Firm Brand Index is covered by Managing Partner in a piece that reveals how domestic law firms are challenging global law firms in Asia Pacific. 

Managing Partner, August 12, 2014

To read the full article please click on the link below or copy and... Read More

In the Press: Acritas research quoted in The Lawyer
Posted on 08/12/14

Acritas' Asia Pacific Law Firm Brand Index is covered in The Lawyer highlighting the fact that KWM, Bakers and HSF have the strongest brands in Asia

By Margaret Taylor

The Lawyer, August 12, 2014

To read the full article please click on the link below or copy and paste the... Read More

Local Knowlege and International Reach
Posted on 08/11/14

How the Biggest Brands Are Winning the Battle for Asia Pacific’s Lucrative Workflows

Acritas' Asia Pacific Law Firm Brand Index 2014 

Rank

Firm

Brand Index

=1

... Read More
Lisa interviewed on BBC Radio
Posted on 07/24/14

Today our CEO Lisa Hart Shepherd was interviewed by Jonathan Miles on BBC Newcastle about the benefits of cold calling and why it is needed.

To listen back you can click this link http://bbc.in/WH993B 
[The interview with Lisa starts at 22:26 - 28... Read More

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