Congratulations to our client MMS who scooped two prestigious Scottish Creative Awards for the effectiveness of their latest advertising campaign.
The firm’s ‘Very Smart People’ concept is a great example of the value and many applications of client feedback research. This distinctive approach was built on the back of results that showed ‘superb client service’ was the firm’s real point of difference.
MMS’s whole ethos, brand positioning and its marketing campaigns (including the adverts which won the ‘Best Press Ad’ and Best Financial, Professional & Trade Ad’ awards) are now centred on superb client service, an approach which is clearly ‘reaping awards’!
MMS’s award-winning advert, (referencing Acritas research):