Your people are the key to your success. Yet every year law firms lose out on fee-earning potential by failing to understand what attracts and retains the sharpest legal minds.
This survey is unique in analyzing the elusive qualities that motivate the very best candidates when considering the suitability of a potential employer:
- The brand promise – is the firm perceived as an attractive current/future employer?
- The brand reality – what is it actually like to work at a particular firm?
How can I find out how my firm ranks?
From the basis of a cost-effective web survey, we provide different levels of research and reporting to suit your needs.
Our Standard report covers the main influences on employer brand strength including focus areas for attracting and retaining employees.
Our In-depth and Customized reports cover your firm’s results against the global benchmark.
To find out how brand research can work for your firm, please contact:
Jo Aitken on +44(0)808 178 3020
Alternatively please request a meeting, webinar or callback here.