Denton Wilde Sapte established its client feedback programme in 2004 to form the basis of a proactive client service strategy for the firm and to be an integral part of its client listening programme. The client feedback programme provides critical insight into client satisfaction and recommendation levels delivered across the firm. Three waves have now been completed aligned with the firm's core sectors. An online questionnaire was also introduced in 2008 to enable clients to submit their feedback by alternative means.